Vodafone

Bucket List

A grandfather's bucket list, completed by his granddaughter — flying a plane, racing across the desert, tracking down his big love he'd lost touch with — each moment livestreamed in real time so he could cross it off himself. Bucket List turned Vodafone's network into something quietly emotional: proof that staying connected can close a lifetime of distance in a single afternoon.

Client: Vodafone Germany
Agency: Jung von Matt/Alster
Role: Junior Art Direction

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